About TWESA Nation
A movement of event visionaries, transforming the events industry into something structured, respected, and globally competitive.
The Home of EventPreneurs
TWESA Nation is Kenya's events industry coordinating body, bringing together event professionals, suppliers, associations and creatives through county-based associations spanning Nairobi, Western, Coastal, and Eastern regions.
Founded in 2022, we offer 7 certification programs through the Equip Events Institute, with over 100 industry professionals trained to date. Our market reach extends into 5 countries.
Through the Events Biashara Forum, we create market access and linkages. We champion advocacy for policy recognition, while building the market data that will define Kenya's events landscape. Our county-based associations ensure local voices shape national conversations.
Our Purpose
We exist to unify, empower and elevate event professionals into thriving, sustainable businesses, building a structured, respected and globally competitive industry that transforms lives, creates economic opportunity, and positions Kenya as the heartbeat of Africa's events landscape. We also embody county-based associations.
Unify
Unite fragmented industry players into one coordinated ecosystem
Professionalize
Professionalize how events businesses operate and set industry standards
Advocate
Advocate for the interests of event professionals and businesses
Empower
Empower eventpreneurs to build scalable, profitable businesses
Our Vision
To see a dignified, profitable and professional events industry that transforms lives and economies across Kenya and beyond.
Our Mission
- Professionalize and standardize the events industry by raising business, creative and operational standards
- Serve as the advocacy and policy engagement lead representing members' interests
- Build capacity through 7 certification programs, training, mentorship and accreditation pathways
- Create platforms for collaboration and market opportunities through Events Biashara Forum
- Generate, steward and share industry data and insights to inform decision making
Our Role in the Industry
We serve as the national coordinating and umbrella body for the events sector
Industry Coordination
We unify event planners, suppliers, venues, creatives, associations and businesses into one coordinated ecosystem through county-based associations.
Industry Advocacy
We represent and protect the interests of the events industry by engaging policymakers and influencing regulatory frameworks.
Professionalization
We raise standards through 7 certification programs, operational guidelines, training, and accreditation pathways.
Capacity Building
We equip industry players with knowledge and tools through training, workshops, masterclasses and mentorship, having trained over 100 professionals.
Market Access
We create platforms for collaboration and market opportunities through Events Biashara Forum and PRIME Database across multiple African regions.
Industry Insights
We generate, steward and share industry data to inform decision making and policy.
Our Impact So Far
Founded in 2022, we have accelerated industry transformation across Kenya.
Event Professionals Connected
Professionals Trained
Certification Programs
Countries Market Reach
Join the Home of EventPreneurs
Become part of Kenya's most dynamic community of event professionals.